Jordan Wylie and Dyno-Rod:
Xtreme Everest
Jordan Wylie and Dyno-Rod:
Xtreme Everest
Xtreme Everest
We are delighted to once again be the headline sponsor for Jordan Wylie MBE’s next major expedition. Last year he explored untouched peaks in Antarctica and made the gruelling journey to the South Pole. In 2028, he plans to travel from the dead sea to the death zone and summit Mount Everest. Between now and then, Jordan will be making his preparations for this epic adventure, and selecting 10 Army Cadets to join this once in a lifetime opportunity! This incredible journey is all in support of the Army Cadet Charitable Trust UK (ACCT UK) who support young people in gaining access to life changing opportunities such as this, fairly and without financial barriers. We’re proud to support Jordan and ACCT UK and their mission of helping young people develop their resilience, leadership, adventure and wellbeing.
What is Xtreme Everest?
In 2028, award winning adventurer and National Army Cadets Ambassador Jordan Wylie MBE will embark on his next major expedition — an extraordinary journey from the Dead Sea to the summit of Mount Everest.
Following his recent exploration of untouched peaks in Antarctica and his journey to the South Pole, this expedition represents one of Jordan’s most ambitious challenges yet, combining extreme endurance, purpose and opportunity in one of the world’s most demanding environments.
As part of this journey, 10 Army Cadets and 3 adult volunteers will be given the opportunity of a lifetime: to join Jordan for a key stage of the expedition in Nepal, fully funded. Landing in Kathmandu before flying into Lukla, the cadets will begin their ascent through the Himalayas, trekking to Everest Base Camp alongside Jordan. From there, they will see him off on his final departure towards the “Death Zone”: the summit of Mount Everest, before returning to the UK.
Xtreme Everest is a three-year journey of development, preparation and achievement. The focus in 2026 is the selection of cadets - identifying individuals who demonstrate resilience, commitment and potential from across the UK. In 2027, those selected will take part in a structured programme of training and preparation, equipping them physically and mentally for the challenge ahead while building confidence, teamwork and leadership skills. Then the expedition begins in 2028!
As the headline sponsor, we will be supporting the expedition, from preparation and training to media activity. We are incredibly proud to play a role in this epic adventure, supporting Jordan, the cadets, and the main charity partner ACCT UK. Together, we aim to raise awareness of the Army Cadets, showcase the positive impact cadets and volunteers have on society, and inspire the next generation to believe in what’s possible — no matter where they start.
The 500 Club
By donating £500, you will become a proud member of the Xtreme Everest 500 Club. A community of change-makers committed to transforming lives. Your support will directly impact the next generation, empowering them to achieve their full potential.
As a valued member of the Xtreme Everest 500 Club, you will:
- Have your name and logo listed below as an official exclusive member of this special club.
- Be featured on Jordan’s social media channels, with a personal mention and profile highlight.
- Receive an exclusive, limited edition Xtreme Everest Members Coin as a token of our gratitude.
Who is Jordan Wylie MBE?
Former soldier, Jordan Wylie MBE is an award-winning adventurer, a Sunday Times bestselling author as well as being the national ambassador for Army Cadets UK. In 2023 he was awarded an MBE by His Majesty King Charles III for services to charity and education both in the UK and overseas. Jordan is perhaps best known though for being one of the elite team of Hunters on Channel 4’s BAFTA-nominated shows ‘Hunted‘ and ‘Celebrity Hunted‘. Jordan is known for his positive energy, inspiring messages and infectious spirit of adventure.
Why are we partnering with Jordan?
Signing up to be the headline sponsor for Jordan’s expedition is so much more for us than just a sponsorship. When talking with Jordan about out partnership, we felt right away that our values aligned, we had a shared vision, and we are both committed to making a difference, from sewer to summit!
Our franchises are embedded in communities across the UK, working hard every day with our customers to essentially ‘get the job done’ even in challenging situations which resonated with Jordan and the mission he’s going to embark upon.
Beyond that, we share values for sustainability, innovation, investing in our people, and looking after our mental health. Jordan’s work is a massive inspiration to us, especially his involvement with Army Cadets UK.
So, while it may not seem like an obvious partnership, the core values we as a business share with Jordan align perfectly, and we can’t wait to support him in this new adventure!
“Dyno-Rod is passionate about sustainability, innovation, mental health in the workplace, and investing in young people – all causes that I hold close to my heart. They’re not just about solving problems; they’re about building better communities and creating lasting, positive change… I’m thrilled to be working with them and look forward to a partnership that goes beyond this expedition to leave a meaningful impact on the world.” - Jordan Wylie MBE
Supporting the Army Cadet Charitable Trust UK
The Army Cadet Charitable Trust (ACCT UK) is a national youth charity dedicated to improving the life chances of young people, and developing youth leadership and training abilities of adult volunteers. The trust opens up opportunities for young people in Army Cadets UK, making them more resilient, more confident and more capable. So they can tackle life’s obstacles head-on!
As part of Jordan’s expedition, he is raising money for ACCT UK. We are delighted to be supporting ACCT UK as part of our partnership with Jordan. As a business, we also strive to create opportunities within our local communities through grassroot sports sponsorships, volunteer work, and fundraising of our own for local charities. We truly admire the work both Jordan and ACCT UK do to make a difference across the UK and are extremely proud to now be part of that journey.